without losing yourself.
You’ve been told that kindness is soft. That leadership requires ego. That to win, you have to pretend to be someone you’re not.
At Nice Guys Nation™, we’re rewriting that story.
We believe strength starts with truth, and leadership begins when you own who you really are.
You don’t need to be louder. You just need to be grounded, intentional, and ready to lead from within.
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What's Next for the Nation :
Nice Guys Nation isn't just a community—it's a movement in motion.
Coming Soon:
The Podcast - Honest conversations with purpose-led men moving with intention and impact.
Workshops & Retreats - Deep growth. Real strategy. Built for Nice Guys ready to level up.
Online Community - A digital home for bold disruptors, dreamers, and legacy-minded men.
Mentorship Programs- Learn, grow, and lead with guidance from those walking the same path with integrity.
Founder's Circle - Limited edition gear, legacy recognition, and a seat at the table.
a nice guy who finished first.
Keith E. Roper is an entrepreneur, visionary, and creator of the Nice Guys Finish First Movement—a movement that challenges the outdated belief that kindness equals weakness. As the founder and CEO of Tri-State 3D Tech & Design Firm, Keith transformed his passion for art and innovation into a groundbreaking business that helps architects, engineers, and construction professionals bring their visions to life with precision and speed. His personal journey—from a quiet kid drawing superheroes to an industry-disrupting entrepreneur—proves that Nice Guys don’t just succeed; they change the game by lifting others along the way. Dedicated to mentoring young professionals and aspiring entrepreneurs, Keith’s mission extends beyond business success to empowering the next generation of Nice Guys. He lives in Delaware with his wife and two daughters. When he’s not transforming the architecture industry, you’ll find him cooking cultural cuisine while vibing to jazz, creating art with his girls, or enjoying classic black-and-white movies.
This movement started with Keith—but it was never meant to be about him. He created Nice Guys Nation to be a space for men who lead with truth and embrace kindness as strength—to unlock their power, purpose, and impact.
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In his bold and heart-driven debut, entrepreneur Keith E. Roper challenges everything you’ve been told about success, leadership, and what it means to stay true to yourself. Nice Guys Finish First Always shares real stories, hard-won lessons, and the mindset shifts that helped Keith build impact, connection, and legacy—without ever losing who he was.
If you’ve ever been overlooked or underestimated, this book will remind you: You don’t have to change who you are to lead—you just have to lead your way.
A NICE GUY'S STORY.
Kindness
isn't weakness.
It's a weapon.
